Google news Archives | AdExchanger https://www.adexchanger.com/tag/google-news/ News and Views on Data-Driven Digital Advertising and Marketing Thu, 11 Dec 2025 00:24:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://www.adexchanger.com/wp-content/uploads/2023/12/cropped-adx-icon-1-32x32.png Google news Archives | AdExchanger https://www.adexchanger.com/tag/google-news/ 32 32 YouTube TV’s Skinny Bundle; From Substack To Adstack https://www.adexchanger.com/daily-news-roundup/thursday-11122025/ Thu, 11 Dec 2025 05:03:15 +0000 https://www.adexchanger.com/?p=448139 Bundle Of Joy The cable TV bundle is making a minor comeback – with an assist from YouTube TV. Next year, Google will introduce 10 genre-specific skinny channel bundles that combine broadcast and cable channels into a single YouTube TV package, The Wall Street Journal reports. For example, YouTube TV’s new skinny sports bundle provides […]

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]]> GroupM North America Says Goodbye To Kirk McDonald; Meta’s Gambit Pays Off https://www.adexchanger.com/daily-news-roundup/tuesday-31102023/ Tue, 31 Oct 2023 04:03:22 +0000 https://www.adexchanger.com/?p=388323 Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Heads Will Roll CEO Kirk McDonald is out at GroupM North America, Insider reports. WPP’s revenue growth tumbled in the US this year, which the company blamed on tech clients curtailing their ad spend. GroupM North America has fared particularly poorly, putting GroupM, […]

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]]> Exit Your Bet On Bidstream Identifiers, Because Google’s News Means It’s Time To Double Down On Cohorts https://www.adexchanger.com/the-sell-sider/exit-your-bet-on-bidstream-identifiers-because-googles-news-means-its-time-to-double-down-on-cohorts/ Thu, 04 Mar 2021 19:53:27 +0000 https://www.adexchanger.com/?p=154467 “The Sell Sider” is a column written for the sell side and contains fresh ideas on the digital revolution in media.  Today’s column is written by Joe Root, CEO and co-founder of Permutive. Google shook the industry Wednesday when it confirmed that it was removing identifiers (a.k.a. third-party cookies) from its products for good – […]

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